|
Evoca Cola is a cola-flavoured carbonated soft drink. It is produced by Evoca Drinks, a London-based soft drinks company, and is sold in the United Kingdom, France, and Algeria. ==History== Evoca Drinks was established in May 2003 in the United Kingdom and launched its flagship brand Evoca Cola in January 2004. Evoca Cola was the first and still is the only cola in the world to contain a tasteless extract of black seed (''Nigella sativa''). After initial piloting in London, it was advertised on cable channels with its 'Power of Black Seed' and 'The Original Black Seed Cola' slogans. It relaunched its brand in June 2005 to challenge global soft drink manufacturers such as Coca Cola and Pepsi Cola with its own 'Evoca Taste Challenge'. Although Evoca Cola is very similar in taste to Coca Cola and Pepsi Cola, it differs in its composition by being made with natural mineral water and with the addition of a special tasteless black seed extract. Evoca Cola launched its new television advertising campaign airing on cable/sky channels. The adverts drew comparisons with Red Bull animated adverts. Brand Ambassadors have previously a number of British, English and Commonwealth boxing champions including Danny Williams and Adnan Amar. The association with boxing and sports came about due to the tagline for the brand 'Evoca Cola - The Power Of Black Seed' alluding to the benefit of the added ingredient. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Evoca Cola」の詳細全文を読む スポンサード リンク
|